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The ARM Step Challenge at DAC: Throwing Down the Gauntlet

Brian Fuller
Brian Fuller
May 22, 2014
Less than one minute read time.

I didn't get a chance to participate in the ARM Community Step Challenge at Mobile World Congress, alas. ( ARM Step Challenge: “Who is the ‘hardest working’ at MWC?”) But I'm pumped beyond reason to be able to do so at the 51st Design Automation Conference in June in San Francisco. I think it's an excellent way to spark conversation around wearables, IoT, embedded technology and the design and verification challenges that abound in these types of consumer applications. And what a fun way to connect ARM partners!

I'm really looking forward to it.


But now comes johnheinlein who sees competitive gold in those San Francisco hills. We are engaged in a Twitter battle (@johnheinleinarm and @bfuller9) over which of us will perform better. John is a worthy competitor, but I think it's important to offer some advice before things get serious June 1:

Anonymous
  • Lori Kate Smith
    Lori Kate Smith over 11 years ago

    So Brian, juicing?  Are you juicing to win?

    Watch John's video to understand!

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  • John Heinlein
    John Heinlein over 11 years ago

    bfuller better bring his A-game. I've posted a response video (DAC51 ARM Step Challenge: Competitor Interview - YouTube) where we can hear first hand what the competition will really be like.  It's intense!

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  • Lori Kate Smith
    Lori Kate Smith over 11 years ago

    I really appreciate you two facing off.  For the rest of us, it offers much amusement!

    Brilliant video Brian.

    But seriously Brian, when did an orange become a grapefruit?

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  • Brian Fuller
    Brian Fuller over 11 years ago

    I'll be walking there from Moscone, dancing there, and then walking home... at the end of the week I may need those Epsom salts and a three hour leg massage.

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  • John Heinlein
    John Heinlein over 11 years ago

    Brian, you better be taking your vitamin B...and load up on Epsom salts while you're at it.  The burnt shoe leather you will be smelling will be me racking up the serious step count. And don't forget: dancing at the Denali Party by Cadence...

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