So you think developing an ARM-based IoT chip needs to be complex or expensive? Think again. -webinar

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As we move into an era where intelligence is being added to even the simplest of products, we are seeing an increased demand for custom SoCs. These custom SoCs typically integrate a processor with analog functions to reduce the system BoM and power requirements, and to increase functionality and reliability. This ARM webinar will look at the benefits that a custom SoC can bring to a product, and will explore some of the factors that mean that custom SoC development has become easier and economically viable for even the smallest of companies. Is it really possible to get to a test chip for less than $200k? Yes!



Diya Soubra, Senior Product Marketing Manager

Diya is a Cortex-M- Senior Product Marketing Manager at ARM. He has 20 years of experience during which he held various positions in engineering, product marketing and business management. Currently he is focused on ARMv8-M,TrustZone, IoT, Wearables, Embedded, and Connectivity product markets. Prior to joining ARM, he worked with startups to develop their business. Before that he was in charge of product marketing for devices for VoIP and broadband gateways. He has also developed software and hardware products for communication and infrastructure systems. He holds a B.S. in Electrical Engineering, an M.S. in Engineering, an MBA and one patent for transporting methods for voice-over-IP information.


Tim Menasveta, Product Manager

Tim started his career as an embedded software engineer and has held various development, applications engineering, and management roles at ARM, Accent Semiconductor, CEVA-DSP, DSP Group, and Schlumberger. He is currently a product manager for Cortex-M processors.

Missed the webinar? Watch it here!

Questions asked during the webinar:

How do I register for DesignStart?

Go to and fill in the registration form. Once the registration is approved, you will receive a download link.  The approval is required to  comply with export restrictions;  hence approval can take 3 or 4 days to complete.

How do I contact ARM if I am interested in commercializing my design with the $40K fast track license? has a link to request more information on the $40K fast track license or you can send an email to

What can I do with the free DesignStart verison of Cortex-M0?

You can design and simulate your SoC.  It is not suitable for taping-out silicon since it can only be used with the software debug capability on an ARM-supplied FPGA prototyping board (called MPS2 – available for purchase for $995).  If you want to tape-out, you will need a commercial license with ARM.  ARM offers a simplified, $40k fast track license for those wishing to commercialize their design.  More information on this can be found on the webpage.

Can I prototype the Cortex-M0 in DesignStart on an FPGA?

Yes!  You can prototype by purchasing an ARM FPGA prototyping board (MPS2 for $995), which is supplied with an image of the Cortex-M0 DesignStart system.  This image also includes debug components allowing you to develop and debug SW. 

Can studetns access the Cortex-M0 in DesignStart?

The ARM University Program offers the Cortex-M0 to Professors and lecturers as part of a teaching program and students can access the Cortex-M0 directly through them.

Can I do RTL simulation with the Cortex-M0 DesignStart kit?

Yes! You can use any standard RTL simulator to simulate the Cortex-M0, the system design kit RTL provided and any of your own additional IP that you will use in your SoC.

Is a royalty fee payable when I want to commercialise my Cortex-M0 design using the $40K simplified license?

Yes, in line with all of ARM’s processors, ARM has a partnership model in which a small royalty fee is payable with the Cortex-M0.


How do I get support if I encounter a problem with the Cortex-M0?

Although we don’t guarantee support with this free-of-charge version of Cortex-M0 available in the DesignStart portal, ARM does try to help where we can.  Visit for more information.

Got a question? Ask our speakers in comment section below!